In 2012 the City of Donna engaged Advent GX to research and develop a comprehensive Community Economic Development strategy for the city. Given the diverse population in Donna, it was critical that community visioning workshops include broad participation from local citizens.
AGX was able to engage more than 100 citizens in a workshop conducted in both English and Spanish. This engagement enabled the identification of issues relevant to specific population groups and assured that all members of the community were represented in the resulting strategy.
A key to effective strategy development was assessment of best developmental opportunities locally in light of regional assets in the Lower Rio Grande Valley. Advent GX conducted a regional assessment, community engagement workshops, leadership visioning workshops, and facilitated meetings with regional and state leaders. The resulting strategy focused on establishing formal entities to actively promote economic development and tourism in Donna, and recommendations for business attraction and entrepreneurship development.