AdventGXtra Apr ’05
AdventGXtra is the monthly newsletter for the AdventGX team. Each month, look here for the latest information about new AdventGX projects and initiatives and learn about our newest AdventGX team members.
|:: AdventGX News
| :. Rediscover Texas Campaign in Full Swing
| :. Van Horn Workshops Kick off Economic Development Project
| :. AdventGX Hosts Chihuahua Secretary of Commerce and Tourism
| :. Skadberg, Tatge Present Texas Education Vacation to B/CS CVB
| :. Meador Presents at ANGADI Conference in Nuevo Laredo
| :. Skadberg, Ebel Visit Iowa Landowner, Evaluate Tourism Opportunities
| :. Skadberg and Tutor to Attend Mobile Showcase in California
|Rediscover Texas Campaign in Full Swing
|The 2005 Rediscover Texas campaign is well underway – the campaign started April 1st and will close on May 15, 2005. Registrants from all over the world have signed up for the Texas sized sweepstakes for seven weekend getaways that stretch across Texas. If you haven’t entered the sweepstakes, be sure to register at www.rediscovertexas.org.AdventGX developed the Rediscover Texas online sweepstakes as well as the online media kit promoting special advertising opportunities in honor of Tourism Week. AdventGX is tracking the registrations, survey results and web-analytics collected via the sweepstakes registration process on behalf of the Texas Travel Industry Association. Early data supports the growing importance of online promotion by the tourism Industry. Last year over 40% of registrations were generated from web references (search engines, eNews articles, affiliates) making it the largest source of registrations (over TV, Radio, Print and Bill Board sources).
|Van Horn Workshops Kick off Economic Development Project
|Six AdventGX team members traveled to Van Horn, Texas April 10-12 to participate in a series of workshops with Van Horn community members. During the workshops participants shared their dreams and aspirations for Van Horn and identified keys issues they want to address through the economic development initiative.Based on participant’s comments and a follow-up survey, the AdventGX team will devise a comprehensive strategy for moving forward with the effort. The strategy will prioritize community projects and provide estimated levels of effort to the Van Horn Economic Development Corporation (EDC). Upon delivery of the strategy, and approval by the EDC, the project will move into the implementation phase wherein AdventGX will support Van Horn with individual projects and fundraising.
|AdventGX Hosts Chihuahua Secretary of Commerce and Tourism
|On April 18, AdventGX had the honor of hosting Hector Valles, Secretary of Commercial and Tourism Development for the State of Chihuahua, Mexico, and Dr. Raul Favela, International Services, Universidad Autonoma de Chihuahua. During their visit, the Secretary presented his vision for commercial and tourism development in the State of Chihuahua and shared a beautiful slideshow about the state’s abundant natural assets. In turn, Dr. Andy Skadberg and Jose Quintana presented the AdventGX approach to tourism development. As a result of the meetings, AdventGX is submitting a proposal to the Secretary for a comprehensive commercial and economic development effort.
|Skadberg, Tatge Present Texas Education Vacation to B/CS CVB
|Mr. Barry Bigger, President and CEO of the Bryan-College Station Convention and Visitors Bureau, invited AdventGX to present Texas Education Vacation to the CVB’s board of directors in late March. Dr. Andy Skadberg and Joan Tatge provided an introduction to AdventGX and demonstrated both Texas Education Vacation and Lauren and Erin’s Travel Adventures to participants. Both online promotional tools were well received by the BCSCVB board.
|Meador Presents at ANGADI Conference in Nuevo Laredo
|Executive Advisory Board Member Stan Meador gave a presentation at the annual conference of the Asociacisn Nacionalde Ganaderos Diversificados (National Diversified Wildlife Breeders Association) on April16th in Nuevo Laredo, Mexico. Meador discussed opportunities to further develop existing hunting opportunities and to diversify into other non-consumptive nature tourism enterprises. Stan’s presentation included the AdventGX approach to tourism development and was mentioned in local news coverage of the event.
|Skadberg, Ebel Visit Iowa Landowner, Evaluate Tourism Opportunities
|Dan Wells of the famous Wells Blue Bunny ice cream invited Andy Skadberg and Executive Advisory Board Member Gary Ebel to visit his ranch located in Northwest Iowa to evaluate nature tourism opportunities. Well’s “Hole ‘n the Wall” ranch currently provides great hunting opportunities, and Dan hopes to expand the operation to include very high end executive hunts and potentially an executive retreat center. Andy spent April 29th touring the ranch, conducting an inventory of resources and learning about Dan’s aspirations for his property. AdventGX is using this information to make recommendations about next-steps for developing the property to fulfill Dan’s goals and objectives.
|Skadberg and Tutor to Attend Mobile Showcase in California
|Craig Tutor, AdventGX Executive Advisory Board Member, and Andy Skadberg will attend Mobile Showcase – an upcoming conference being held May 9-11, 2005 in Indian Wells, California. The conference allows enterprise IT decision makers to see the latest and greatest mobile computing and wireless data communications products and services live on stage. In two short days, more than 40 companies will demonstrate their mobile and wireless products and services, providing Andy and Craig with an excellent preview of technologies with potential application to AdventGX tourism products.
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