AdventGXtra

AdventGXtra is the monthly newsletter for the AdventGX team. Each month, look here for the latest information about new AdventGX projects and initiatives and learn about our newest AdventGX team members.

January 2005

:: Meetings/Presentations/Workshops
   :. Texas Education Vacation Web Portal Demonstrated to TTIA
   :. AdventGX to attend Unity Dinner, Showcase Projects
:: Projects
   :. AdventGX Develops Rediscover Texas Online Media Kit
   :. AdventGX.com Enhancements Now Online
   :. Coach Connect Reservation System Winning Praise
   :. Lauren and Erin Wyatt Helping Launch Travel Showcase
:: Team News
   :. New EAB Members
   :. Joan Tatge Launches Communications Services Division
Meetings/Presentations/Workshops
Texas Education Vacation Web Portal Demonstrated to TTIA
Dr. Skadberg recently traveled to McAllen, TX to demonstrate the Texas Education Vacation web portal to the Texas Travel Industry Association (TTIA) Board of Directors. Shortly thereafter TTIA presented the project in Fort Worth, inviting the community associated with TTIA Board Chair Elect Dr. Douglas Harmon to showcase their educational venues.
 
AdventGX to attend Unity Dinner, Showcase Projects
On February 14, the AdventGX team will be in Austin attending the Unity Dinner and showcasing the Rediscover Texas and Texas Education Vacation projects. “For the Love of Texas,” the annual Unity Dinner is an opportunity for the Texas travel industry to demonstrate to legislators the importance, contribution and impact of the industry. Many legislators are expected to attend, including Lieutenant Governor David Dewhurst. At the event, AdventGX will present an upgraded Rediscover Texas Campaign and celebrate the official unveiling of the Texas Education Vacation project.
Projects
AdventGX Develops Rediscover Texas Online Media Kit
AdventGX recently completed the online media kit to promote the Texas Tourism Industry Association’s (TTIA) Rediscover Texas Campaign. As part of the campaign, TTIA has partnered with Clear Channel to offer TTIA members exclusive discounted advertising rates. The goal of Rediscover Texas is to raise awareness of the numerous travel opportunities within the state while showcasing Texas destinations. The campaign will run April 1 – May 15, 2005 and will include Public Service Announcements and giveaways on all Clear Channel stations. AdventGX recently launched the site which can be viewed at http://www.rediscovertexas.org/mediakit.
 
AdventGX.com Enhancements Now Online
AdventGX recently launched the new, enhanced AdventGX.com. Log on to see fresh content including this monthly newsletter, new additions to the AdventGX team and more. Please visit the site at www.AdventGX.com and let us know if you have any comments or recommendations for improvements.
 
Coach Connect Reservation System Winning Praise
In December we announced the deployment of Coach Connect’s world class reservation system at Palm Creek Resort. Since then the AdventGX developed reservation system has been gaining notoriety. Coach Connect’s premier client, Diversified Investments (DI), has added an additional eight sites to the original order for five customized reservation systems, bringing the total number ordered to thirteen.
 
Lauren and Erin Wyatt Helping Launch Travel Showcase
Erin and Lauren Wyatt (daughters of the esteemed Dr. Wyatt, CEO of Food Horizon) traveled to Texas from California this month to help create a new virtual travel journal for AdventGX. Dr. Skadberg hosted the talented duo as they toured educational venues in College Station and Austin, documenting each stop along the way. Erin and Lauren bring fresh creativity and insightful perspective that is certain to result in an engaging new product. Watch for an upcoming showcase of this exciting new online experience.
Team News
New EAB Members
Chris Brown, Homeland Security Technologies, Inc.
Sandra Duran, Representing City of Matamoras
Warren Evans, Texas A&M University
Nancy Millar, McAllen Convention and Visitors Bureau
Rosie Saenz-Zambrano, Texas A&M University
Joan Tatge Launches Communications Services Division
AdventGX is now offering comprehensive marketing communications services. Our newest member of the executive team, Joan Tatge is directing the Communications Services Division, supporting in-house and contract marketing communications, business development, public relations and proposal development. Joan Tatge brings to AGX broad communications experience, including technical communications and marketing of advanced and emerging technologies, government and nonprofit communications and higher education media initiatives. An accomplished grant writer, she has served as project manager and business developer for large federal technology research programs and has provided consulting services particularly focusing on SBIR grants. Before joining AdventGX, Joan was Director of Communications for The Association of Former Students of Texas A&M University, where she was also editor of Texas Aggie magazine.